by Elyse Menger | Nov 9, 2023 | Demographics, Snapshot API
Most site report systems include at least one report that takes multiple pages and presents users with the full range of demographics covered. Users are expected to delve into a ten page report, looking for the key attributes that define the area. There are two main...
by Elyse Menger | Feb 3, 2022 | Snapshot API
Our API, Snapshot, is always being improved. As we mentioned in our 2022 Goals post, we are making new reports and functions available. Here is just a look at everything new for Snapshot this spring. New Report Styles Our PDF reports have become popular for fast and...
by Gary Menger | Nov 18, 2021 | Snapshot API
One of the great benefits of web enabled applications is the ability to quickly add substantial functionality simply by using external specialized APIs that minimize development and maintenance time. The Snapshot API is an easy way to add demographic reports to your...
by Gary Menger | Nov 11, 2021 | Snapshot API
In the first article in this series, we looked at edge effects – specifically, differences in trade area statistics based on the methodology of retrieval. Here we look at the effect of minor positional (where is the site?) and size (how big is the trade area?) on...
by Elyse Menger | Oct 21, 2021 | Snapshot API
The Snapshot data engine has recently been upgraded with several new features and capabilities. Briefly, these include – Additional documentation tools on database creation, including statistics useful for checking that data loaded correctly (totals and extremes for...
by Elyse Menger | Oct 21, 2021 | Product Sneak Peek, Snapshot API
Over the years, the subject of the assignment of demographics to trade areas – whether radius, drive time, or any old polygon – has been prominent in retail location research. The debate exists because demographic data is collected for one set of geographic areas, and...
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