Exploring the Business Landscape

The ‘business demographics’ of an area are important to location analysts because they can be used to enhance sales estimates and because they can be used to assess the competitive landscape. Twenty years ago, the demographics of businesses were well behind...

The Perils of Projections

One of the great economists of the last century, John Kenneth Galbraith, once quipped that “the only function of economic forecasting is to make astrology look respectable.” The same can be said for pretty much anything that we foolishly insist on forecasting –...

Canada Population Projections

Last year, we released basic demographics for Canada. In line with our U.S. demographics, we have expanded the Canadian Demographics database to include estimates and projections. In addition to greatly expanding the list of current estimates, we are adding a set of...

Data for the Greater Good

What makes data and statistical analysis wonderful is the ability to optimize your research or business and take it to the next level. But what about using data to optimize non-profit organizations and enhance the work that they do? A little data can go a long way to...