by Gary Menger | Feb 17, 2022 | Maps, Methodology, Why AGS
The ZIP code is commonly used in business applications for two primary reasons – they are well recognized and utilized as the core geographic identifier in a wide range of both postal and non-postal sources. Because they are created by the post office for the purpose...
by Gary Menger | Feb 10, 2022 | Meet the AGS Team
As we continue our quest to be the premier demographics source, AGS is delighted to announce the formalized recognition of one role, and an exciting addition to our power team. Matt Needham, long the driving force behind our demographic estimates and projections, will...
by Gary Menger | Feb 10, 2022 | Why AGS
The discussion of methodology is always a balancing act. At one end of the scale are users who hunger for gritty technical details that one would expect in a doctoral thesis in applied mathematics. Most prefer a short document that covers the basic underlying data...
by Gary Menger | Feb 3, 2022 | Menger's Musings
How frequently should your demographics be updated? Depending on the specific creator – and there are not very many – that update can be annual, semi-annual, or quarterly. The argument goes something like this: the census is the most accurate data source, but after a...
by Gary Menger | Jan 27, 2022 | Methodology, Why AGS
Some years ago, a new player in the demographic forecasting world came onto the scene with two key points of differentiation. First, their estimates were released quarterly which somehow suggests improved accuracy. Second, their estimates are based primarily on what...
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