Data for the Greater Good

What makes data and statistical analysis wonderful is the ability to optimize your research or business and take it to the next level. But what about using data to optimize non-profit organizations and enhance the work that they do? A little data can go a long way to...

Dealing with the 2020 Census

A tremendous effort in the analytics world is devoted to the task of data preparation and cleansing. Data exchanges refer to ‘curated’ data, which suggests that the suppliers of that data have gone to the trouble of estimating missing fields, reigning in outliers, and...

Optimizing Online Ads with Data

  In the years since “big data” became a term, the scope of what data can do to enhance your business has changed and evolved. If you own a business, you likely are paying for some kind of online advertising. Google Ads, social media advertising, and any other...

Mapping COVID-19 Risks

While precise data on the COVID-19 crisis are rather difficult to come by, and are often of rather suspect quality, there are some things that we seem to have learned. The virus is likely considerably more contagious than your typical seasonal flu, with steeply rising...

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Snapshot Benchmarks

Demographic reports can often be difficult to interpret, largely because on their own they lack context. The benchmark on a report is used to introduce that context, but often fails because it is simply a national or state average. Snapshot offers a full range of...

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Flattening the Economy

A black swan event. We have all heard of it, but who could have imagined that the black swan would be a virus running amok, having graciously been given free airline tickets to a globally connected economy. Obviously, nobody saw this coming. On the plus side, we have...

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Census Day is April 1!

Forget April 15th, for AGS the key date this year is April 1st, the day the census is officially conducted. For most people, the survey instrument came in the mail mid-March, delivered by address each with address specific logon credentials. “Filling out” the census...

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Why AGS: Historic Census Data

One of the things that makes AGS so unique as a provider of demographics is our considerable library of historical census data, all on current boundaries. The primary difficulty with temporal analysis of census data is that the geographic “containers” change...

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