by Elyse Menger | Jan 14, 2021 | Database Overview
Understanding both consumer demand and the existing retail landscape are vital to successful retail network planning. The AGS Consumer Expenditures database helps retailers estimate demand for any given product in any given area. The Consumer Expenditure database...
by elysehrobinson | Sep 17, 2020 | Database Overview
Among the many current-year estimates we build from the American Community Survey and decennial Census is ancestry. The ACS asks the question in the following manner – “What is this person’s ancestry or ethnic origin? (For example: Italian, Jamaican,...
by elysehrobinson | Sep 10, 2020 | Database Overview
Among the many housing related variables in the AGS library, the year structure built table almost always appears on multi-page demographic reports and is an integral component of analysis in insurance and home repair. Many home repair services are based on franchise...
by Elyse Menger | Aug 13, 2020 | Database Overview
Retail performance models have long utilized trade area demographics to explain differences in store sales, and for good reason – the relationship between the demographic characteristics of a store trade area and its performance are both obvious and well understood....
by Elyse Menger | Jul 30, 2020 | Database Overview
Last week, we introduced distance weighting to trade area analysis to show the value of understanding the internal patterns within a trade area. Here we use a similar concept and apply it to the common practice of building a customer profile using Panorama...
by Elyse Menger | Jun 11, 2020 | Database Overview
Here in southern California, it has always been a source of frustration that bathing suits and shorts seem to disappear off retail shelves long before locals have abandoned the beach for the winter. Automated merchandising can certainly help, but only if the data on...
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