Dashboards, Surrogates and Wonky Gauges
If I were to ask people what their car dashboard gauge labelled “Speed” measures, all but that annoying engineer with the pocket protector would say, duh, the speed of the car. Obviously. But they would be wrong. The speedometer measures the rotation speed of the...
Reaching and Acquiring Customers in Your Market
Over the last two decades, many shoppers have abandoned traditional brick and mortar retail for the ease of internet ordering. While the internet might seem to have removed geography from the equation, this is simply not the case. More than ever, a retailer or...
Updated MRI Data For 21A Data Release
As many of you know, the recent convergence of the MRI and Simmons surveys will result in significant changes over the coming years. Over the years, we at AGS have worked with both companies using Panorama and other segmentation systems and we eagerly look forward to...
March Round-Up
At the end of each month, the AGS team takes a look back at articles and blog posts that we saw this month that stood out to us. Some are from news agencies, and many come from our partners, but not all use our data. Here is the round-up from March 2021. OpenStreetMap...
ALTADATA Announces New Partnership with AGS
ALTADATA Insights, Inc. (ALTADATA), a cloud-based data and insights marketplace, is proud to announce a new partnership with Applied Geographic Solutions, Inc. (AGS). Through this partnership, AGS will make their demographics, spending, crime, and other data products...
When Gradualism Meets Catastrophe
The world of neighborhood demographics can be almost glacial. Long term trends may be understood, but people are generally sticky and slow to respond to change. In the mid-1960’s at the peak of the American automobile industry, the writing was already on the wall for...
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