Data for the Greater Good

What makes data and statistical analysis wonderful is the ability to optimize your research or business and take it to the next level. But what about using data to optimize non-profit organizations and enhance the work that they do? A little data can go a long way to...

Dealing with the 2020 Census

A tremendous effort in the analytics world is devoted to the task of data preparation and cleansing. Data exchanges refer to ‘curated’ data, which suggests that the suppliers of that data have gone to the trouble of estimating missing fields, reigning in outliers, and...

Optimizing Online Ads with Data

  In the years since “big data” became a term, the scope of what data can do to enhance your business has changed and evolved. If you own a business, you likely are paying for some kind of online advertising. Google Ads, social media advertising, and any other...

November Round-up

At the end of each month, the AGS team looks back at articles and blog posts that we saw this month that stood out to us. Some are from news agencies, and many come from our partners, but not all use our data. Here is the round-up from November 2023. SiteSeer...

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The Kansas City Boom

Recently, I’ve found myself at the center of the biggest pop culture story of the year, both demographically and geographically. Demographically speaking, I fall into the coveted 18-35 year old female age group, and geographically, my family has recently relocated to...

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Vacation Rentals to Blame?

The housing market feels like it hasn’t been “normal” since 2019, and it doesn’t look like it will be again for some time. Many factors are affecting the market, like low mortgage rates in 2021, high rates now in late 2023 and a lack of inventory compared to the...

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Cutting Through the Noise

Most site report systems include at least one report that takes multiple pages and presents users with the full range of demographics covered. Users are expected to delve into a ten page report, looking for the key attributes that define the area. There are two main...

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The Evolution of the Site Report

1985 was a milestone year for me. I wrote my first site reporting system for the new Intel 386 based computers which sported a massive 640k of memory and a 10mb hard drive. The design requirements were twofold: first, that we could execute a radius report within 30...

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Data on Demand

In recent years, many companies have embraced geospatial data and analytics by combining business analytics tools with data from disparate sources. Demographics can play a role that extends well beyond the site location analysis into a great range of applications. At...

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